Tag: marketing

Burkina Faso: He succeeds through poultry farming

AgribusinessTV January 16, 2024 169 No Comments

image

Blaise ZONGO left his job to venture into poultry production. To establish a marketing channel for the chickens he produces, he initiated a grill house with a specialty in garlic-grilled chicken. Presently, his grilled chicken is highly acclaimed by customers, and he is pleased with the progress achieved. He shared his

Read More

Burkina Faso: From banking to selling juice

AgribusinessTV October 24, 2023 1414 No Comments

image

Nadine KARA holds a Masters degree in Corporate Communications. She had a career in the banking sector before taking a two-year leave of absence to become an entrepreneur. With the support of her husband, she founded “Kamadine”, a company specialising in the production and distribution of local juices such

Read More

Burkina Faso: From communicator to dairy processor

AgribusinessTV October 4, 2023 1387 No Comments

image

After graduating with a degree in Communications, Leïla GARIKO didn’t wait for a job to start working. She took it upon herself to devote herself to the development of the family business, “Fromagerie Gariko”, which specialises in the processing and marketing of natural fresh milk. As soon as she arr

Read More

Burkina Faso: Young producer of soumbala

AgribusinessTV September 26, 2023 344 No Comments

image

With a degree in Marketing and Business Management, Oubratou SAKANDÉ embarked on her entrepreneurial journey in 2017. Her company, “Oubratou”, specialises in the production and marketing of soumbala, a spice made from néré seeds and widely used in Burkina Faso cuisine. It offers products such as soumbala

Read More

Burkina Faso: From geologist to local rice processor

AgribusinessTV September 6, 2022 1626 No Comments

image

After a literary baccalaureate at the Prytanée Militaire of Kadiogo in 2012, Nassif KOAMA flew to Montreal, Canada, to pursue his studies in Geology. As soon as he obtained his Bachelor’s degree, he returned to Burkina Faso to realise his dream: to become a great entrepreneur in the agribusiness field. Nassif KO

Read More

Burkina Faso: A weekly market for bio-based products

AgribusinessTV February 26, 2019 4368 No Comments

image

Every Saturday from 09:00 to 13:00, there is a market of locally bio-based products, initiated by Mani Tese and ACRA, two Italian NGOs, to promote local products. For Mani Tese, supporting bio-based products is not just at the production level, but also at the level of marketing which allows the producer to get a profi

Read More

Burkina Faso: Better packaging to sell more

AgribusinessTV October 16, 2018 4415 No Comments

image

Rihana TRAORE is a chartered accountant in the United States. In 2017, she created Diman-ni Organics, a company specialised in the marketing and distribution of processed agricultural products from Burkina Faso to international markets. According to Rihana, one of the main reasons why Burkinabè products are not availa

Read More

Kenza Market, a display of “Made in Cameroon”

AgribusinessTV June 5, 2018 4653 No Comments

image

Gaëlle KENFACK is a telecommunications engineer. After spending almost 10 years in Germany, she returned to Cameroon and created Kenza Market which distributes local agricultural products. The idea of Kenza Market came from Gaëlle’s experience in Germany. She wanted to bring the concept to Cameroon to valorise loca

Read More

Guinea: Coffee of Fouta Djallon

AgribusinessTV April 3, 2018 4206 No Comments

image

After University, some youths took over an abandoned coffee plantation. Mamadou Bhoye BAH was still at University when this idea came to him. Along with his friends, they created a cooperative, and ventured into potato production. Later, they grew cowpea, maize, and then they started with coffee. Coffee was an interest

Read More

Joining forces to build a business empire

AgribusinessTV September 9, 2016 2694 No Comments

image

Two brothers, Magen and Kanen Chinatamby founded a company in to supply high quality fruits and vegetables in Mauritius. They started modestly with the sale of fruits and vegetables at the market with their father. Today, the company is employing over 140 people and distributing its products to 40 hotels around the cou

Read More