According to Awa Caba, the CEO of Sooretul, thanks to Agribusiness TV, start-ups are able to expand their network and have partners at national and international levels.

Awa CABA is an IT design engineer. After her studies, she launched SOORETUL with her friends. A platform that enables rural women to sell their agricultural products online. In 2011, Awa and her team identified some challenges in the agricultural sector in Senegal. One of the major problems was the marketing of proces